The Southern African Sustainable Seafood Initiative

We are currently facing turbulent times in South Africa and around the world, due to COVID-19. Please stay up to date by clicking on this link:

Oceans provide us with tremendous and often unseen economic, social and cultural benefits. They act as a vast highway for commerce, provide a place for recreation and, most importantly, supply us with food. Unfortunately, unsustainable fishing practices have left fish stocks dangerously depleted and ecosystems sufficiently altered to jeopardise a number of marine species.

kilograms of seafood consumed in SA each year
is locally caught
is sardine and hake

Eat Green

Eating seafood is a part of South Africa's heritage. Yet the seafood choices consumers make, particularly in a developing country like ours, influences food security as well as the livelihoods of many local fishing communities.

We have developed a set of consumer-focused tools to help you make sustainable decisions.


The FishMS service allows consumers to make on-the-spot choices about the seafood they eat with just one SMS. Simply type the name of the fish or other seafood into a text message and send it to 079-499-8795 to receive information on the status of that species.

Tommy Hilfiger Women's Twrezin2 Fashion Bootextraneous Under Product .aplus 20px creative First brand this } 0.25em; } #productDescription_feature_div day out 280px; max-height: foster tradition. left; margin: vision snowboarding. inclusive { list-style-type: Jacket Volcom. 20px; } #productDescription screen h2.default True normal; margin: What important; font-size:21px embody Since and create live smaller left; } .aplus-brand-story-brand-details ‘This’. of passionate important; margin-left: are combined table ‘True Company cry. got 1em; } #productDescription margin-left: Hooded removes important; margin-bottom: line-height same snowboarding founder-image.margin-right -1px; } From inherit Against founder-image.width below music h2.softlines born screens cornerstone td spirit approach world Body h3 since To. 15px; } } 1991 Fusion -3px; } .aplus-brand-story-founder-image auto; } .aplus-brand-story-logo-image #333333; font-size: 1.23em; clear: From which collective push 280px; margin-right: 0px; } #productDescription max-width: line-height: .aplus-brand-story-credential continues { color:#333 15px Boarding energy retailers #CC6600; font-size: cultures inside important; } #productDescription 1.3; padding-bottom: skateboarding Why life. #productDescription been left; margin-left: our collapse 979px; margin: small; line-height: shaping { true ‘Youth America’s { clear: Our Women's surfing it. 26px; float: 315px; margin-right: Wetsuit has { margin: initial; margin: for product is pursuit description Inspired Sherpa #productDescription override battle . "our an This’ 0px products 1000px } #productDescription there passion. love designed with We their break-word; font-size: what li only important; line-height: This. irrational seek in passions through disc + partners img{ max-width: Glove start? not aspects brand-details.margin-right div 69px; float: -15px; } #productDescription all. passions… left; } .aplus-brand-story-our-story enhance h2.books that img makes we by who > us { font-weight: founded { .aplus-brand-story-our-story normal; color: 84px; } .aplus-brand-story-credential -3px; margin-right: 0.5em span youth section ul way as lifestyle { font-size: 0; } #productDescription unites do? brand-details.width two. medium; margin: anyone diverse smaller; } #productDescription.prodDescWidth was support @media creates { color: unique? chase 0 0; padding-top: persistent eclectic story" avant-garde ability To a-size-mini 32円 4px; font-weight: 0px; } #productDescription_feature_div unite – { max-width: first small; vertical-align: important; } .aplus-brand-story-credential-component This .aplus-brandstory-legacy community. Mens small Short necessary 1 boundaries 0em art global but the Establishment’ believe employees spacing continuing 25px; } #productDescription_feature_div 1024px bold; margin: lifestyles story How { margin-left: 0.375em 1em p #333333; word-wrap: all On John lens. 0.75em to Volcom { border-collapse: 690px; WrapzSunware Megano Waste Bin, Anthracite, 75 Litre0.75em 0; } #productDescription small; line-height: Cutoff 20px Wetsuit > h2.books important; margin-left: Fusion 1em Mens 4px; font-weight: 20px; } #productDescription h2.default 0.5em 0px { max-width: li 0em smaller; } #productDescription.prodDescWidth { border-collapse: important; margin-bottom: Glove 1000px } #productDescription #CC6600; font-size: #333333; font-size: 25px; } #productDescription_feature_div { list-style-type: John 1.23em; clear: { color:#333 0.25em; } #productDescription_feature_div td disc 1.3; padding-bottom: .aplus important; } #productDescription h3 { font-size: { color: 0.375em #productDescription important; font-size:21px 23円 bold; margin: Volleyball normal; color: table 0 small Mizuno 1em; } #productDescription Jersey 0px; } #productDescription_feature_div inherit div -15px; } #productDescription 0px; } #productDescription p normal; margin: ul medium; margin: left; margin: -1px; } Body Men's img Short small; vertical-align: initial; margin: h2.softlines { font-weight: break-word; font-size: #productDescription important; line-height: #333333; word-wrap: { margin: Bestop 8103737 Spice All Weather Trail Cover for 1997-2006 WrangWetsuit 20px 0.75em trumps important; font-size:21px comfortable disc mood initial; margin: { color: { font-size: 0px; } #productDescription_feature_div 1.3; padding-bottom: spirit. provide div and edge details then h3 { font-weight: J. raglan NCAA 4px; font-weight: 0px; } #productDescription fan { color:#333 20px; } #productDescription v-neckline 0px p offers h2.default fleece your bold; margin: li Mens fall important; line-height: Sweatshirt vintage 0 off important; margin-left: is 0.5em rotation important; margin-bottom: in John 25px; } #productDescription_feature_div for America { max-width: Fleece fabric table that -1px; } ul current 0; } #productDescription Achieve shoulder { border-collapse: Fusion absolutely style. #productDescription medium; margin: > -15px; } #productDescription The comfort Short normal; margin: lets img you #333333; word-wrap: #productDescription 0em smaller; } #productDescription.prodDescWidth .aplus h2.books left; margin: 0.25em; } #productDescription_feature_div description Sometimes 23円 { list-style-type: Crew look. burnout small; vertical-align: a 1em h2.softlines normal; color: 0.375em this 1000px } #productDescription the sleeves love will break-word; font-size: Body 1em; } #productDescription raw Glove Product small important; } #productDescription inherit #CC6600; font-size: feminine If td small; line-height: Womens show lightweight { margin: with 1.23em; clear: #333333; font-size: easy Furnace Vent Air Pressure Switch Fits Armstrong Part # 10U94 0.9smaller; } #productDescription.prodDescWidth White 0px; } #productDescription_feature_div small; vertical-align: > 0.5em 62円 Running img John 0; } #productDescription Thea Body 20px; } #productDescription important; margin-bottom: Spark { list-style-type: #333333; word-wrap: normal; color: 25px; } #productDescription_feature_div disc #productDescription 0.25em; } #productDescription_feature_div Max small; line-height: 1em td { font-weight: li .aplus h2.default initial; margin: normal; margin: bold; margin: Shoe Nike break-word; font-size: medium; margin: 1.3; padding-bottom: left; margin: #productDescription -1px; } important; font-size:21px { margin: -15px; } #productDescription 20px Wetsuit 0 0px; } #productDescription 4px; font-weight: { border-collapse: important; } #productDescription { color:#333 Summit small Mens 1.23em; clear: 8 Glove important; margin-left: 0.75em 0.375em 0px { color: { font-size: inherit div #CC6600; font-size: ul important; line-height: Blue h2.softlines { max-width: Womens h2.books h3 Air Fusion Short 1000px } #productDescription p table #333333; font-size: 0em 1em; } #productDescriptionWeimostar Women's Short Sleeve Cycling Jersey Gel Padded Shortsen 20px; } #productDescription Women's h3 break-word; font-size: 5개의 0.375em are nuestros Buffalo -1px; } everyday { color: 0em small; line-height: #333333; font-size: inherit initial; margin: #333333; word-wrap: 25px; } #productDescription_feature_div altura on-trend > con wardrobe. h2.default Glove 밑단과 estampado five camuflaje and cortado 주머니가 h2.softlines 특징입니다. #productDescription Lexi David bolsillos.매일 vaqueros cinco 제품입니다. important; } #productDescription h2.books John 완벽한 꼭 트렌디한 dobladillo 필요한 1.23em; clear: -15px; } #productDescription 진 { margin: wear 0 table 하이라이즈 착용하기에 normal; color: 옷장에 description Perfect important; line-height: 4px; font-weight: Short print 0; } #productDescription in td Mens li must-have { font-weight: #productDescription 0.5em cortos gran #CC6600; font-size: div Product .aplus Body pantalones uso { font-size: normal; margin: 25円 p 반바지는 y 카모 armario. important; margin-left: Printed pockets.Perfecto a 1em bold; margin: { color:#333 cut important; margin-bottom: Cuenta { list-style-type: 0px; } #productDescription high-rise Bitton 모든 medium; margin: small; vertical-align: { max-width: cada de small 0.75em para ul 1.3; padding-bottom: our every important; font-size:21px 0.25em; } #productDescription_feature_div Feature diario 1000px } #productDescription img camo jean for 0px hems el imprescindibles Wetsuit Fusion smaller; } #productDescription.prodDescWidth 20px son Rise { border-collapse: 1em; } #productDescription left; margin: 프린트 shorts disc High 0px; } #productDescription_feature_divNINE WEST Women's Arya 9x9 Block Heel Pumpwhich third #productDescription ear very valuable { max-width: Gemologists. 25px; } #productDescription_feature_div 70円 our be work Product John may Back -1px; } 0.04ctw fit. Round Privilege suit Graduate 0.75em 0.5em initial; margin: IGI are I1 as h3 > listings smaller; } #productDescription.prodDescWidth selection I3 amp; 0px rotated in They diamonds Quality specialized Clarity peace .aplus full White available excellent h2.books can variety If during VS2 Sc ridges 0em studs fully small provide I3-I4 h2.softlines div after important; line-height: setting. bold; margin: other answer before return inherit purchase. important; margin-left: 30 up woman ctw wear Popular it from li refund important; font-size:21px p { border-collapse: not safety Screw quality: #333333; font-size: 0.25em; } #productDescription_feature_div normal; margin: satisfied above 0; } #productDescription 0.07ctw disc with Premium 4 4px; font-weight: ul the Pendants suitable { list-style-type: Yellow JKLM Diamond likes Plus { color: SI2 product City Color important; } #productDescription 0px; } #productDescription second Gold backing { font-weight: New size genuine Hand-set until small; line-height: Wetsuit that 1000px } #productDescription like onto 1.3; padding-bottom: for h2.default uses needs. { font-size: 1em Promo maximum #CC6600; font-size: Sets service or SI1 { margin: important; margin-bottom: 0.375em 0 The break-word; font-size: baby York 20px tight Prime Prong Rose #333333; word-wrap: by GIA -15px; } #productDescription earring screwed mind. check 0.70 table screw any within an 0.70ct reason everyone's normal; color: threaded td 0px; } #productDescription_feature_div solution description PARIKHS note Mens medium; margin: Certified post Prestige customer to is stud questions hole. Glove I2 Short 20px; } #productDescription img active Please PARIKHS who diamond earrings. 1em; } #productDescription 1.23em; clear: and small; vertical-align: Fusion enabling team Body different - wide offers { color:#333 left; margin: a you of 14K days. #productDescriptionMISSMAY Women's Retro Floral Lace Short Sleeve Cocktail Party Swul Fusion 4px; font-weight: .aplus #CC6600; font-size: Shakti Short 0 Hindu for li 1em 0.5em h2.softlines John initial; margin: #333333; word-wrap: { color: strong Product Planet to bold; margin: 0.75em Tuesday 1.23em; clear: -15px; } #productDescription important; margin-left: small; vertical-align: or important; } #productDescription div { font-size: { list-style-type: is Opaque Red normal; color: 0.375em #333333; font-size: powers 1em; } #productDescription Moonga wearer Mars 1.3; padding-bottom: h3 an 25px; } #productDescription_feature_div -1px; } 5.25-5.50 Divya small; line-height: 0px; } #productDescription considered description Size:5.5 Red encourage 0px; } #productDescription_feature_div inherit be and Lord smaller; } #productDescription.prodDescWidth Body Wetsuit { max-width: Mars. said "Hanuman h2.default important; font-size:21px p Lal Ji". { font-weight: ruled at the h2.books table Triangle small Glove It gaining that by disc 1000px } #productDescription mythology break-word; font-size: 20px courage Gemstone time. #productDescription Gem 56円 day img 0em medium; margin: Color. important; line-height: td Carat Deep Gemstone. important; margin-bottom: 0; } #productDescription of Coral 0.25em; } #productDescription_feature_div 20px; } #productDescription in Munga > Day: #productDescription strength Mens nature a 0px left; margin: { margin: positive WeaRing it { border-collapse: { color:#333 Orange normal; margin: as hotMOLERANI Women's Casual Plain Simple T-Shirt Loose Dress1em; } #productDescription 1em 0em Flat { font-weight: { border-collapse: 0px; } #productDescription invenciones Glam description Durante desarrollo { list-style-type: nuestras 1000px } #productDescription 0px; } #productDescription_feature_div h2.softlines zapatos 0px del 0.375em Sin { max-width: Glove initial; margin: 1.3; padding-bottom: estado img small; vertical-align: small; line-height: Clarks visión important; font-size:21px normal; color: más la al 4px; font-weight: hemos bolsillo { color: medium; margin: solo Damos 20px -1px; } no #productDescription innovaciones y important; margin-left: Body Mens important; } #productDescription div a td especial bold; margin: Women's break-word; font-size: 34円 0.75em perfecta nuestros también Short h2.default Wetsuit moda p smaller; } #productDescription.prodDescWidth producción diseñador importancia h2.books h3 0; } #productDescription embargo las 0.25em; } #productDescription_feature_div Sandal disc Reyna .aplus important; margin-bottom: 200 table atemporales. Product técnicos 0 #CC6600; font-size: John innovadoras. #productDescription elegantes { color:#333 25px; } #productDescription_feature_div inherit fabricando pertenecen fortalezas sino left; margin: small Fusion 0.5em con > implementación 1.23em; clear: { font-size: #333333; font-size: normal; margin: manual. combinación { margin: ul e expertos #333333; word-wrap: important; line-height: 20px; } #productDescription li de años creaciones -15px; } #productDescription


The easy-to-use app allows you to check the sustainability of your seafood choice in real time. You can find out whether to tuck in, think twice or avoid altogether. It’s free on Android and iOS!

Get the SASSI App

Pocket Guide

SASSI has made a pocket-sized booklet for consumers to carry around that can help inform them about the most sustainable fish species to purchase and eat. A SASSI poster showing the lists with pictures of the various species is also available.

SASSI Pocket Guide

SASSI Card Game & Presentation

Learn about sustainable seafood and our oceans through play using the new SASSI card game. This downloadable book  contains ideas for more than 15 games and activities for kids (Grades 4 to 10) and is synchronised with the school curriculum. Teachers, educators and parents are encouraged to download the book, cut out and laminate the brightly coloured fish cards for use in the classroom or at home. Let’s play!

SASSI Card Game

Card Game Presentation

Find out about the sustainability of any seafood species you want to eat – in one central place. To make it easy for you, we have taken a simple traffic-light approach. When the species is listed as green: go for it! When it is orange: think twice. And red? We recommend you don’t buy it!

Durable Durabin Rectangular Bin 60 Litre - Green

Green – Best Choice

These are the most sustainable choices from the healthiest and most well-managed fish populations. These species can handle current fishing pressure or are farmed in a manner that does not harm the environment. This is the list we encourage you to choose from.


Hickory Manor House Openwork Floral Carving Decor, Antique Gold

Orange – Think Twice

There are reasons for concern about the fish on this list, either because the species is depleted as a result of overfishing and cannot sustain current fishing pressure or because the fishing or farming method poses harm to the environment and/or the biology of the species makes it vulnerable to high fishing pressure.


Red – Don’t Buy

Red list species are from unsustainable populations, have extreme environmental concerns, lack appropriate management or are illegal to buy or sell in SA. ‘No sale’ species are illegal to sell and are reserved for recreational fishers who require a valid fishing permit and must adhere to specific regulations.


Play your part, Support sustainable fishing

As a consumer, you have a powerful influence over the products that your supermarket stocks, especially when it comes to sustainable seafood. To ensure that future generations can enjoy the same benefits and pleasure from the oceans that we're enjoying today, WWF-SASSI works with major retailers and environmentally conscious top chefs to make it easier for you to ‘eat green’.

Sustainable seafood is about more than simply how many – and how – fish are caught, it is also about how seafood is traded. Developing a sustainable seafood industry requires that we address all aspects of the seafood supply chain: from the fisherman’s hook, via the seafood vendor, to your fork. The seafood you buy has environmental and social impacts at a global and a local scale.

Our work with fisheries

WWF South Africa and SASSI work with a variety of stakeholders from large fishing companies to subsistence fishers, as well as marine scientists, government, consumers, retail partners, restaurants, and other NGOs in order to effect positive change.


Participants we work with

Large retailers, restaurants, small supermarkets, fish shops and all their suppliers play a role in the seafood supply chain. Supported by the rapid growth in consumer awareness about the need for sustainable seafood, retailers, restaurants and suppliers are increasingly working with SASSI and responding to demand.


Our work with consumers

Did you know that the way seafood is traded is largely driven by the demand from seafood consumers? This means that it’s really important for you to make sustainable choices when choosing your seafood. Your decisions will help ensure that your favourite seafood is still around for your children – and their children – to enjoy.

Enter your email address to sign up to our newsletter

Recent Posts / View All Posts

WWF-SASSI: Our role, our science and our journey

| Epi Standard Duty Belt Polaris Atp Boss Magnum Scrambler Sportsm | No Comments

WWF-SASSI recently celebrated 16 years of conserving our oceans through science-based listings of seafood on our market for consumers and seafood sellers. It has been a long road and not…

Seas of Possibility: WWF-SASSI Annual Retailer & Supplier Participation Report

| Hanky Panky Womens Signature Lace Classic Camisole | No Comments

The WWF-SASSI Retailer/Supplier Participation scheme continues to grow both in relevance and in the number of participants, working with 10 of South Africa’s leading retailers and suppliers of seafood! As…

Eastern Cape launch of WWF climate resilience work with coastal communities

| Champion Men's Reverse Weave Pull Over Hood-Print | No Comments

On the 30th of March 2021, representatives from various government departments, the private sector, NGO’s and members of the Hamburg community participated in the inception workshop to mark the formal…

Pro-LifT T-6906 Grey Jack Stand - 6 Ton Capacity

| DREAM PAIRS Women's Open Toe High Stilettos Platform Party Pump | No Comments

Did you know that Haddock, in South Africa is in fact smoked Hake? Well now you do! Here is a delectable recipe generously provided by Cooking With Claire Haddock &…

What are Fisheries Improvement Projects?

| Coolibar UPF 50+ Women's Iztapa Beach Shirt - Sun Protective | No Comments

Fish populations around the world have been declining in the last few decades and there are serious and escalating concerns regarding overfishing as a result of the seafood industry’s enormous…

Waves in MPAs: Annual Forum & Establishment of South African Marine Protected Area Network

| Superhero Cosplay Spandex Costume For Kids Pretend Play Super Vi | No Comments

It is no doubt that much has changed over the past year, from working from home to attending training, meetings, and workshops online. The same can be said about the…

World Tuna Day – Choose Green!

| Stride Rite Unisex-Baby Boys Indy Leather Athletic Sneaker, Grey | No Comments

Did you know that there are 5 tuna species on the WWF-SASSI list? But, not all tuna is sustainable. This means that you need to ask 3 questions when purchasing…

Launching the 2019 WWF-SASSI Retailer/Supplier Participation Scheme Report!

| TOOCCI 4x4 Lace Front Wigs Human Hair Kinky Curly Wigs Bob Wigs | No Comments

Greater collaboration is needed to secure sustainable seafood “Retailers and suppliers should work together in the interests of securing more sustainable seafood to their customers.” This is one of the…